How Different Generations Use Social Media

Description

Who's your target market? For your social media marketing efforts to be successful, you've got to have some details about your customer demographics! For example, who are your target customers, and what are they looking for? Session highlights: -Different generations expect different things from your business when they follow you. -The reasons consumers unfollow brands vary from generation to generation. -One size does not fit all when it comes to what you post on social media. This webinar is presented by Patty Rojas with Monarch International Design. This webinar is hosted by the UTRGV SBDC and the BBVA Foundation with promotional support from participating resource partners, including the Texas South-West SBDC Network, Brownsville Chamber of Commerce; Consulate of Mexico in McAllen; Edinburg Chamber of Commerce; Greater Alton Chamber of Commerce; Greater Pharr Chamber of Commerce; Greater Mission Chamber of Commerce; Harlingen Economic Development Corporation; Palmview Chamber of Commerce; Rio Grande City Economic Development Corporation; Rio Grande City Greater Chamber of Commerce; Rio Grande City Public Library; Rio Grande Valley Hispanic Chamber of Commerce; San Benito Chamber of Commerce; South Padre Island Chamber of Commerce; Starr County Industrial Foundation; Weslaco Area Chamber of Commerce & Visitors Center.