SBDC Pricing for Profit: A Simple Guide for Small Businesses
2025-09-25 19:00 - 20:00 UTC
Setting the right price is one of the most important decisions a small business can make but it doesn't have to be complicated.

In this practical and engaging session, participants will learn how to price their products or services in a way that covers costs, reflects value, and supports long-term profitability.

Whether you're just starting out or looking to refine your pricing strategy, this session will give you the tools and confidence to price with purpose.

Session highlights:

Calculate your break-even point to understand how many units you need to sell to cover costs.
Set prices that support your profit goals while remaining competitive and sustainable.
Avoid common pricing mistakes that can hurt your brand or bottom line.
Choose the right pricing strategy based on your costs, market, and customer value perception.
